Local SEO and Internet Marketing Agency
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Local SEO, and Internet Marketing Agency
… “Local SEO plus” adds Social Marketing for getting more customers
 |
We’re the local seo specialists. Whether you call it search engine placement optimization or search engine optimization positioning, it all boils down to getting traffic, and new customers, to your Web site. |
Do You Want New Customers Now Or Later?
 |
Here’s a few facts about Google that you may not know:
Here is EXACTLY why you need to be in the #1 or #2 slot on Google, and Local SEO plus will put you there: |
Local SEO gets you NEW customers all the time
If You Could Get Just 10 New Customers Each Month, What Would That Be Worth?
 |
Think about it. In month 2, you get 10 new customers, and you still have the 10 you acquired in month 1. At the end of the year you have 120 new customers.
Do a quick calculation. Take last years gross sales and divide by the number of customers you had. That’s the value per customer. Multiply that by 10, and that’s the value of 10 customers to you each month. |
We’re willing to bet that just that low number of new customers monthly is far greater than the monthly cost of our service. Of course, 10 new customers monthly isn’t very many. What if we brought you 100 new customers every month?
Internet marketing is NOT an expense, it’s an investment
You’ll be told that nobody can guarantee you a page 1 position on Google
That’s not completely true. Because we specialize in LOCAL search engine optimization, there is less competition, and it’s easier to have your business on Page 1. Make no mistake though, we are highly skilled search engine optimization specialists.
You’ll never face over 11 million competitors, but look where we rank nationally:
We rank between #9 and #12 on Google for local SEO OR “Local SEO” and over 11 MILLION competing sites. http://bit.ly/dpkS2O. Small changes in ranking are not at all unusual.
Now let’s see how we do in our local area, Tarpon Springs, FL:
- local SEO Tarpon Springs – #1 in ranking, #1 in the Google Maps box
- search engine marketing placement Tarpon Springs – #1 in ranking
- seo ranking Tarpon Springs – #1 in ranking
- local search engine optimization Tarpon Springs> – #1 in ranking
- internet marketing agency Tarpon Springs – #1 in ranking and the only one showing up in the Google Maps box
- search engine optimization positioning Tarpon Springs – #1 in ranking
If you think that was all blind luck, then best of luck with your business. If you want your business to be found on the search engines, then we have something to offer you.
- If you focus primarily on setting your pages up to rank high in Google, it can take up to 6 months to show results.
- If you only do on-page SEO to get Google ranking, you could disappear the next time Google updates it’s index. This happens monthly (see “Google Dance“).
If it doesn’t matter to you that you might have to wait 6 months, or more, to see your Web site, maybe, show up on the first page of Google, that’s your business.
If you’d like to be on the first page of Google within 30 days for MULTIPLE keywords, Get local SEO plus now.
The local SEO experts at Tarpon Internet Marketing can make it happen for you.
11 Responses to “”
probably better on the front so when people look they can see whats going on and if they are interested they can keep looking!
=)
References :
Your homepage should be the first impression a person gets when they visit your site. If it is good enough, visitors will visit your blog on the second page.
References :
It will hurt unless you put together your Wordpress installation properly. here are some steps… and links.
It pays to spend time learning this process before jumping in.
1. get together a list of all of your current web pages, and put all of your current website in a folder so you can refer to it.
2. learn how to use .htaccess and 301 redirects.
3. Install Wordpress’ latest version.
4. Install the All-in-one SEO pack plug-in.
5. Choose a theme and begin to move your comment into the Wordpress format. Free themes are free for a reason. I recommend you purchase a quality theme like Revolution.
6. After you’re done, go back to your list of old-site URLs and do a 301 redirect from THEM into your new WORDPRESS permalink structure. You want to have a 1:1 correspondence.
7. IF, and only IF you seem to have a drop in ratings, you may want to install a Wordpress XML sitemap plug-in to help Google crawl your site. this is unlikely.
8. make sure your posts inter-link to relevant parts of your site using good anchor text. One post/page links to another post/page using good text.
9. If you drop in rank, don’t panic. It may be temporary.
10. zip up your old files and get them off the server.
11. Using google webmaster tools, make sure all of your indexed pages still work and that there are no 404 pages. For every 404 page you find, you’ll need to add a 301 redirect to your .htaccess file. YOU DO NOT want 404s on pages that were previously indexed!
Scott Clark
Web Business Strategist
Get more original content
References :
Search Engine Optimization can be done through the following ways:
1. Url rewriting – Make sure that your urls are search robots friendly. Rewrite dynamic urls.
2. Keyword density – Use the right keywords.
3. Meta Tags – Use the right meta tags
4. Submit your website to search engines.
5. Update your website regularly.
References :
Here’s a helpful article from Google.com.
The most effective way to advertise on the Internet is
to first set up a website and publish its domain name
on major search directories such as Google.com,
Yahoo.com [at http://www.google.com/addurl/?...... and
MSN.com since 85% of Internet shoppers rely on these
search directories to provide them with goods and
services. In a sense, these search directories are a
very large Internet Yellow Pages.
Nevertheless, should your website or opening webpage
fail to contain "generic" keywords, then anyone using
such "generic" queries will not be able to discover
your website. Your domain name [URL] of your website,
in a sense, will be invisible, undiscoverable.
You may want to consider some simple algorithms which,
when observed and committed in designing of a website
with placement of various critical metatags that can
surely achieve a high search engine presence and
increase Internet traffic to your website. These
metatag strategies work well with published webpages
at Google and Yahoo.
Design: Should you create an extensive Flash-based
website, make sure to fill-in the property entries
such as the Title, Description and Keywords. Failing
to do so, leaves no hard HTML or ALT resource that can
be readily indexed by search robots. Also consider the
Internet audience and their incoming setup. For
example, if they are on analog/dialup, Flash webpages
take too long to load up and therefore analog users
will likely lose interest and discontinue entering the
Flash site. On the other hand, anyone on hi-speed DSL
lines, will welcome Flash pages which load quickly. So
before designing a pure Flash websitge, ask the simple
question, "Who’s my end user – is he on dialup or
DSL?" And if you had to choose between these two users
for maximum marketability, then select analog users
since 80% of most resident users are still analog
Internet subscribers and pure HTML designed webpages
is best for them.
A non-Flash-based website which relies on hard text,
is far easier to be indexed by search robots. Limit
the use of stylized text saved as .gifs since as a
graphic, they are not indexable by search robots.
Avoid use of frames since any number of search robots
are unable to properly classify textual material.
Placement of Metatags:
A ranking or search order does take place with Google
and Yahoo and it begins with the "Title" metag which
should consist of no more than 65 characters separated
by commas. The "Title" should describe in generic
terms, the goods and services, followed by a location
from which the resource is located, i.e., city, state.
The placement of a domain name which is not generic
within the "Title" is not appropriate, unless your
domain name is a major recognizable brand name.
The second metatag is the "Description" which is
usually 25-30 words to form a complete sentence which
best describes one’s goods and services.
And the very last category – "Keywords" are also
somewhat limited to 15-16 words which can be plural
and compound in nature. Again, avoid multiple entries
which could be mistaken as "spamdexed entries" which
is defined as the loading, and submission of
repetitive words into a particular metatag category.
"Spamdexing" when discovered on a webpage and reported
to Google’s spamreport.com can result in the
elimination of your website from their search
directory.
Good luck!
References :
Hi,
These are some tasks which can help you to get high rank in all major search engines.
1) Article Submission
Press release
2) URL Submission
3) Classified Ads Submission
4) Blog commenting
5) Myspace marketing
6) Forum answering
7) Social Bookmarking
9) Affiliation
10) many more…
These tasks are really effective to ranked your website in search engines. The better way is to do these tasks yourself, if you are well known about online marketing. If you are novice, I’d suggest you to hire a Professional who can help you to get better rank in search engines.
References :
You should set up 301
References :
Engines don’t look at flash at all.
Unless your site is 100% flash you shouldn’t have a problem.
References :
No, but it might AFFECT it.
Search engines typically will base their results on the text/html on a page, not flash, pictures, etc.
References :
http://www.webpronews.com/topnews/2004/09/07/google-can-now-index-flash-an-interview-with-michael-marshall
google, yahoo etc all getting smarter
basic flash elements will not effect your ranking at all
References :
Don’t use a flash menu and don’t put text in flash. Use Flash banners and you’ll be fine
References :
http://www.mr-seo.com
Go for it – we have developed several site for clients with some flash and these sites are highly ranked for the important keywords as well. Just make sure that you have some text available for the search engines to read.
References :
http://www.trustWSIsolutions.com
Having outbound links in your directory will not hurt site rankings and SEO — IF Google thinks your directory is high quality.
Not so much has having links, but Google seems to dislike directories that lists everything automatically without human review. Google seems to prefer — meaning give good rankings and traffic — to directories that are concerned with the quality of their directory and not lists everyone that submits to them
In terms of outbound links, Google guidelines recommend keeping links of a page to 100 or less
—————————————————
http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35769
Keep the links on a given page to a reasonable number (fewer than 100).
References :
get traffic seeker 7.0 and be sure you have backlinks.. if you dont know what backlinks are look them up. do you have meta desc and met keywords? can you forward the hyphenated domain to the non-hypen one? there are plenty of things you can do to help your placement
References :
Obviously put meta tags and alt tags, but put a lot of keywords in your page that you want others to find. I have no idea what your website is for, but this can help regardless. Try not to use the hyphenated version and just redirect it to the non-hyphenated version.
References :
There’s a lot of users out there getting real good placement with hyphenated domain names. You don’t have to give up on it. Besides getting back links, make sure you provide good content and do not over stuff your keywords. Write a few articles about your site and submit them to the article directories. Some people say that it is best to have your site map links on the right hand side of the page.
Check out the Matt Cutts blog. He works for Google and actually gives out a little inside info.
http://www.mattcutts.com/blog/type/googleseo/
References :
Outbound links wont hurt your ranking but could effect your Page Rank which could fixed by applying a "no follow" on all out bound links.
References :
Online Advertiser 5+ Years
There isn’t much you can do about people who are using the hyphenated version to link to you unless you contact them and ask them to please change the link.
Choose one version of the domain to be your main domain. Use it in adwords and other places.
Above all you MUST (I can’t stress this enough) make sure that the one domain properly redirects to the other.
You can’t have two web sites with the exact same content. Google will see this and you’ll risk getting baned from the index.
That is the number one point in this article
Top Six "Don’ts" to Avoid Getting Banned by Google
http://www.rankquest.com/index.html
I use that site a lot as well as the toolbar.
——–
edit
——–
On a side note, having keywords in a domain name is helpful only to users who might remember the name better. It’s not much value to search engine rankings.
References :
I went to your site and I would like to say that it is very user friendly and very open to SEO type help.The people that I trust in this area are 1) Jeff Johnson of Underground Training Labs and 2)Andy Jenkins of Stompernet.They do huge business on the internet and have free training for budding internet marketers.One simple SEO tip for you is to link a blog(Create one if you need to) to your website and any video you have put it on You Tube and link to your site.These basic things will create many more views and the search engines like sites that have backlinks to them.I created a static site with a few backlinks to test this out and have gotten just over 2500 views for the month so I know it works well.
References :
http://hubpages.com/hub/BuildACatapult
You should charge an amount proportional to the return for your employer.
For example if your optimization work brings about a 1000% increase in customers and this means an annual company revenue increase of $100,000 then you would charge a percentage of the revenue increase. (say 20%).
This kind of arrangement will be acceptable to your employer because they are paying by results and if you are good at SEO you should be able to make a lot of money out of it.
Make sure you agree and sign the contract with your employer BEFORE you start work on the project.
References :
post your ad on free forum as such http://myplacetotalk.com
References :
The first thing I see that you aren’t taking advantage of is your browser title tags. This is about the 4th line of code that looks like <title>Healing Art Forms Institute – Home</title>. The title tags should be unique for each page, target your most important keywords, and ideally no more than 9 words.
I like to use Google’s tools like Search-Based Keyword Tool (https://adwords.google.com/select/KeywordToolExternal) to get a feel for how popular certain phrases are.
Based on the results for your website, I would use a title for your home page like "Natural Energy Holistic Reiki Healing Distance Learning Degree Programs – Healing Art Forms Institute". Then tailor the titles for the rest of the pages for what is specifically on that page and write unique titles.
Also, you should use your <h1> tags on the important headline of each page. For the home page, the <h1> should be the line starting with "Certified Home Study Practitioner Courses…" not "Healing Art Forms Institute", as it is for every page.
A general comment about your website is that you have a lot of text and you may want to consider including some images for visual interest. Yes, you want to drive people to your site, but you want them to stay too.
References :
It’s like this. Write your own articles on your Blog, i know some who writes 20 articles per day, and there SE traffic has increased huge.
References :
I’d have to agree with the 2nd answer! Both Andy Jenkins (Stompernet) and Jeff Johnson have more than enough free information on their sites to get you really started in marketing a new website. Also the Thirty Day Challenge is about to begin which is a month of free internet marketing training that is full of awesomeness! I’ve posted links to all below. Hope this helps!
References :
http://bit.ly/AndyJ
http://bit.ly/30daychallenge
I totally hear you – there are a bunch of "high brow" and expensive SEO firms out there and most people can do it themselves. Unless you have a dynamic, complex, or data driven site – almost anyone can improve their Google rankings with a few simple on-page and anchor text linking improvements.
I put together a short video on the Free SEOiQ Test we provide for any user and take you step-by-step through the SEOiQ Test submission process (60 seconds) and how to interpret the results – check it out:
http://www.seointelligence.com/
My best suggestion is to go for an SEO first. Bcoz as we know SEO is mainly based on On-Page. If your On-Page is perfect, then you don’t have to struggle too hard to bring your website to the top in SERPs. Instead you can give a little push to achieve it. Even we have experienced the same problem with our client ecommerce site who sells disability products. Initially we have tried to market and brand ourself through various marketing strategies. But all our work goes in vein. Later we found that it won’t works until we finish On-Page completely. After that we analyzed, planned and executed the things. Now we are at the top competing with all our major competitors in the market and also getting very traffic & sales leads.
References :
http://www.iltsource.com/
After you have finished the initial optimization of your site, you might not get the immediate push/ranking in the search engine results pages. If you need a immediate business through your site and can’t wait until your site attain the top positions of organic search results, you can go for PPC ad Advertising in Search engines thereby you can get your visibility of your target audience.
References :
http://www.seoservicesgroup.com
The timeframe differs from website to website because each niche/keyword is different. Some niches like "myspace layouts" are very competiive and will take a long time to rank for. For easy terms like "black emo layouts" would be easier and would take less time.
If you are interested then I suggest checking out the site below, they sell seo services.
References :
http://www.developerhut.com
The most effective way to advertise on the Internet is
to first set up a website and publish its domain name
on major search directories such as Google.com,
Yahoo.com [at http://www.google.com/addurl/?...... and
MSN.com since 85% of Internet shoppers rely on these
search directories to provide them with goods and
services. In a sense, these search directories are a
very large Internet Yellow Pages.
Nevertheless, should your website or opening webpage
fail to contain "generic" keywords, then anyone using
such "generic" queries will not be able to discover
your website. Your domain name [URL] of your website,
in a sense, will be invisible, undiscoverable.
You may want to consider some simple algorithms which,
when observed and committed in designing of a website
with placement of various critical metatags that can
surely achieve a high search engine presence and
increase Internet traffic to your website. These
metatag strategies work well with published webpages
at Google and Yahoo.
Design: Should you create an extensive Flash-based
website, make sure to fill-in the property entries
such as the Title, Description and Keywords. Failing
to do so, leaves no hard HTML or ALT resource that can
be readily indexed by search robots. Also consider the
Internet audience and their incoming setup. For
example, if they are on analog/dialup, Flash webpages
take too long to load up and therefore analog users
will likely lose interest and discontinue entering the
Flash site. On the other hand, anyone on hi-speed DSL
lines, will welcome Flash pages which load quickly. So
before designing a pure Flash websitge, ask the simple
question, "Who’s my end user – is he on dialup or
DSL?" And if you had to choose between these two users
for maximum marketability, then select analog users
since 80% of most resident users are still analog
Internet subscribers and pure HTML designed webpages
is best for them.
A non-Flash-based website which relies on hard text,
is far easier to be indexed by search robots. Limit
the use of stylized text saved as .gifs since as a
graphic, they are not indexable by search robots.
Avoid use of frames since any number of search robots
are unable to properly classify textual material.
Placement of Metatags:
A ranking or search order does take place with Google
and Yahoo and it begins with the "Title" metag which
should consist of no more than 65 characters separated
by commas. The "Title" should describe in generic
terms, the goods and services, followed by a location
from which the resource is located, i.e., city, state.
The placement of a domain name which is not generic
within the "Title" is not appropriate, unless your
domain name is a major recognizable brand name.
The second metatag is the "Description" which is
usually 25-30 words to form a complete sentence which
best describes one’s goods and services.
And the very last category – "Keywords" are also
somewhat limited to 15-16 words which can be plural
and compound in nature. Again, avoid multiple entries
which could be mistaken as "spamdexed entries" which
is defined as the loading, and submission of
repetitive words into a particular metatag category.
"Spamdexing" when discovered on a webpage and reported
to Google’s spamreport.com can result in the
elimination of your website from their search
directory.
Here’s an example of a very highly-placed website on
Google.com: Begin with the very "generic" search query
"sandwiches downtown los angeles," taking note to not
abbreviate Los Angeles to "LA" and of course, leave
out the parentheses ("). It will bring up some 2.4
million+ search results. Check out where "Nazos.net"
is ranked. It’s ranked No. 1!
Again, Nazos.net’s high web presence was achieved by
proper web design and placement of relevant metatags
according to Google’s publication guidelines.
Good luck!
References :
SEO is a process and takes time, thats the first thing you should know and understand. You have to see what keyword you are competing for and how many search results come up, if its over 400k or so, thats a good amount of competition.
Try to optimize your website for the long-tail keyword: http://www.palatnikfactor.com
As someone else mentioned, it will depend on your target keyword and it´s SEO difficulty rating and it can take from 2 weeks to 9 months depending on your keyword.
Here is a general guideline to estimate how long the process will take if you hire a good SEO company:
number of monthly searches for target keyword
number of Google search reseults
Domain name
Age of website
Competitor´s website
To optimize the website yourself, its not a difficult process just a long and tedious one which involves:
Backlink building
SEO website design or redesign
meta tags
article and Press release submissions
and many more
Hope this helps.
References :
http://www.blindmonkeymedia.com/keywordrating
ZERO
References :
They shouldnt have any affect on SEO ranking at all.
If you have a popular redirect URL make sure you take the necessary steps so it does not conflict with the indexing of the destination URL you are actually sending people too.
References :
extra re-directs won’t help placement.
References :
Hello Laura:
You need to create content based on the native languages of your target customers. The same Search Engine Rankings apply for Each Language. However So many people of the world who do not speak English for example, do tend to use translator software to look at English based websites. So you probably will have to nail the issue by making english content sites and other language sites.
You may want to considering registering a domain that has the the ext of the target country as well. I would do this as a test and try marketing to that local market. If It works along with registering other standard TLD domains , such as .com and .org etc… Go with it.
Okay the question about checking ranking in different locations..
Try this web page. It has a handy reference of many localized flavors of google searches around the world….
http://onlinegooglesites.blogspot.com/2008/02/google-regions-and-google-countries.html
Hi Laura M,
You have 2 questions – 1. is how do you confirm your ranking and 2.how do you increase your ranking.
Just like you have a Google.co.uk, you will also have a Google for all the different countries in Africa, like Google.co.za (for South Africa, Africa’s biggest economy) and .co.in for India.
In terms of ranking – each domain name is by default placed either in the country its hosted in (for TLD’s like .com, .net, .org etc) which is done based on it’s IP or if it’s a ccTLD, then it becomes a page from that country.
You can also use Google WebMaster tools to set a non-ccTLD to a specific location. So you could setup LaurasSite.com – host it in the UK but tell Google that its relevant to say Egypt.
You can also setup sub-domains or folders in your site by adding them to Google webmasters. Lets say that LaurasSite.com is in the UK but you want to setup content for Senegal and China on the same domain. Then you add LaurasSite.com/china/ as a domain in Google Webmasters and set the Geo-target using the tools.
Also, many countries with different languages also have searches that return results only in a specific language, e.g. French.
References :
http://primaryposition.blogspot.com
Hire a good SEO expert if you have the dosh.
There are plenty of answers around SEO already.
SEO is search engine optimisation which is more of an art than science! It tells you how to optise contents of your website, how to place meta data, how to use some HTML techniques such as placing headeings etc…
In general if you run a website and if you follow the good SEO principles, update your data regularly and also do a lot of relevant linkk exhanges with other high ranked sites, you are good.
References :
SEO means that search engine optimaisation.
Its useful for that improved in your site in google page rant and google seach engine.
The any one of keyword searching in google, that related keyword or content in your site, the site is improved in first page, so that more number of page visitors coming to your site.
The maximum number of content availble in your site, the updated in your text, automatically improve your site. But the seo rules is followed, the meta name and meta description and meta keyword is very must.
References :
The important procedures adopted in organic website optimization for increasing the search engine rankings of your website include:
* Identification of keywords
* Development of website content
* Development of links
* Optimization of HTML code
* Development of Meta tags
* Search engine submission
* Posting of articles
* Directory submission
* Blog submission
* Competitive analysis of websites
* PPC submission
* Maintenance of ranking reports
Through this optimization process, your website will be listed in a top ranking position in the result pages of leading search engines. Thus the website will be easily noticed by net surfers. With improved rankings, your website is ensured more traffic, sales and revenue.
Major SEO firms usually have talented professionals, who have outstanding expertise in using the most modern tools and technologies available for optimizing web pages. As many firms claim to offer excellent SEO services, it is important to choose the most competent one which is able to deliver quality and cost-effective services, according to your requirements.
References :
http://www.submitera.com/
A website can get a lot of benefits when it’s optimized well and provided with more quality backlinks. One of these benefits is that the site will be more visible to search engines as well as on its targeted customers. If a site has a higher ranking in search results for competitive keywords, this can provide a site with more organic traffic from search engines thus may lead to boosting its online sales.
References :
http://www.teamcreatives.com/services/seo.html
…
References :
04/01/08
SEO/SEM professionals use a variety of software metrics to determine the effectiveness of your site in Google’s search engine results page or SERPs.
Frankly, even though I do SEO and SEM analysis, I’m always wary of the methods employed by SEO pros.
Most use metrics software – everything from heatmaps that show where visitors go on your site to Google Analytics which provides some pretty good info.
There is no set number of pages to be tested. each page of a new site should be tested. Remember, search engines don’t index web sites, they index web pages. It may take several passes for a site to be fully indexed, and Google isn’t going to be rushed.
Hope that helps a little.
Paul Lalley
editor@webwordslinger.com
References :
35 years marketing;10 years SEO/SEM marketing
You can place your link in as many website directories as possible , but see that the directories have gud page rank.
Also in blogs, forums and anything as such with, but into similar category..
These will help you improve site rankings.
For, further help browse, http://www.nicheforseo.com/
References :
directories are your best bet.
http://www.directorieslist.com
http://www.highrankexperts.com
References :
Search engine optimization, SEO, provides an opportunity for a company, especially those that are yet starting, in order to get their name and products readily available for their clients. It is a series of techniques to increase visibility, traffic and, of course, cash flow.
References :
http://www.neuracom.com/search-engine-optimization.htm
The best way to do it for free is earn them. They are intended to be citations from one webmaster to another…a form of endorsement. It helps if a link comes from an authority source and is related to your site topic.
Be generous and offer something for free on your site that has value. Watch how your incoming links grow.
References :
http://googlewebmastercentral.blogspot.com/2007/02/discover-your-links.html
Offering a free product or service on your website is a great way to effortlessly build links to your site. It can be as simple as advice articles about the topic you’re an expert on, a free information package by mail order, etc. Others who find your offering useful will create links to your site. The best kind of links are links from quality websites with similar content to yours / similar keywords.
References :
http://multimedia.apsley.ca
Linking is a small part of the equation. I made some posts to my blog that could help you (and anyone else) with getting your website ranked. I could type it all here, but it would be way too much. Take a look at my blog… see link below
References :
http://internetmarketingmecca.com/category/seo/
There is no such thing as "Most Important" simply because they all play a role. It’s a combination of keywords on your own website, quality of links linking to you (as in page rank, trustworthiness, and their keywords), the value your site brings in general (more pages of what Google’s algorithm believes is useful information means higher search rankings) and quality of outbound links. You really do need all of these to improve your website’s success.
References :
hi dear
SEO is a very broader term it covers inbound links, outbound links, social media. keywords many aspect plz contact us for further developemnt
crshah111@gmail.com
References :
Services and prices vary greatly from town to town and company to company. As a small biz owner, your choices are to spend money by hiring someone else to do it, or spend time learning how to do it yourself.
If you choose to hire someone, I’d suggest reading this article, which I wrote for my previous employer:
http://www.smallbusinesssem.com/
yses msn my page
References :
There are 2 ways to do it. Once you created a website, all the search engine spiders will be crawling to seek new entry to place in their listings. However, ranking is the issue. The one easiest way to put it up in minutes is through Google adwords. ONve you set up the initial acct you can write your advt and its normally up in 10 minutes. You can do test marketing with different ad variation and control the amount of ad$ spend from $0.01 t $x as you wish as you budget and manage your marketing ad campaign. All the tools are provided for diagnostics. Check out @ http://www.geocities.com/lcming/adsense
References :
Yes as stated above Jake J There is no such “Most Important†They all play a role. But here are few what I know and use:
1. Title Tag
This is what appears in the blue bar at the top of your browser, it comes from a metatag called "title". As well as being used as a pure factor in SERP, it also boosts rank in other ways. Some
engines use “click-through†rates as a factor. Sites where the title closely matches the content tend to get better click-throughs (searchers see its not a spam site). When words in the title are also used as anchor text in a link to the page, you get more benefit.
2. Anchor Text of Links
The phrasing, terms, order and length of a link’s anchor text is one of the largest factors taken into account by the major search engines for ranking. Specific anchor text links help a site to rank better for that particular term/phrase at the search engines. In other words, it’s the actual text that represents the link on a web page.
3. Keyword Use in Document Text
Your keywords must appear in the actual copy of the page. Supposedly search engines pay more attention to the first and last paragraphs. The way to go about this is have your keywords firmly
in your mind as you write your copy. I don’t know about you, but I find this really hard. I prefer a different approach. There is a simple trick here, write your quality content, then use a
keyword density tool to find the keyword density. THEN, take the top words and add them to the meta keywords tag for that page. This is somewhat backwards for some maybe, it optimizes a page for what you actually wrote, rather than trying to write a page optimized for certain words. I find I get much better correlation like this and can then tweak my text afterwards.
Sure, if you want to you can further optimize by having the keywords in header tags and bold etc. As a guide, these might contribute only a few percent to the SERP
4. Accessibility of Document
“Accessibility is anything on the page that impedes a search engine
spider’s ability to crawl a page. There can be a number of
culprits:â€Â
• Avoid Splash Pages: Flash and heavily graphic introductions prohibit engines from crawling your site.
• Avoid Frames: Never use pages with frames. Frames are too complex for the crawlers and too cumbersome to index.
• Avoid Cookies: Never require cookies for Web site access! Search engine crawlers are unable to enter any cookierequired materials.
• Avoid JavaScript when Possible: Though JavaScript menus are very popular, they disable crawlers from accessing those links. Most, well-indexed Web sites incorporate textbased
links primarily because they are search engine friendly. If necessary, JavaScript should be referenced externally.
• Avoid Redirects: Search engines frown upon companies that use numerous Web sites to redirect to a single Website.
• Avoid Internal Dynamic URLs on the Home page: Though many sites incorporate internal dynamic links, they should not incorporate those links on the home page. Engine crawlers are currently ill-equipped to navigate dynamic links – which often pass numerous parameters using
excessive characters.
• Utilize Your Error Pages: Too often companies forget about error pages (such as 404 errors). Error pages should always re-direct "lost" users to valuable, text-based pages.
Placing text links to major site pages is an excellent practice. Visit http://www.submit20.com
Yahoo seemed to discover mine without doing anything.
References :
Some of the ways you can advertise your website and increase traffic are:
1. Post an article about your website on related blogs and get free back links
2. Submitting to directories
3. Free classifieds
4. Forums
Send an email with a detailed description of your website to e@culx.net for a list of websites for free advertising and to get free one way backlinks
References :
Small Business Marketing Strategy: Target the up-and-coming search engines
While Google still rules the roost when it comes to Internet search engines, and Yahoo is firmly entrenched in second spot, a number of new start-ups are hoping to give them a run for their money. And a good small business marketing strategy would be to check them out and see how you can make them work for your site!
Some of the new up-and-comers include:
Powerset : ( http://www.powerset.com ) A "natural language" search engine
Hakia : ( http://www.hakia.com ) A "meaning-based" search engine
Wikia : ( http://www.wikia.com ) A "community-based" search engine
ChaCha : ( http://www.chacha.com ) A "social networking-based" search engine
Snap : ( http://inetbizmarketing.blogspot.com/2007/02/small-business-marketing-strategy.html
You can use SEO Press release, articles for getting top rank as well as for link building.
We use ePressReleases.org for seo pr distribution.
We use important Keywords as ANCHOR while publishing PR and it works very good especially for Internal Page optimizaion.
http://www.epressreleases.org/event-news-press-releases.asp?auto=13254
References :
Hi,
Here are the steps to go through if you want a Web site that makes money by Brett Tabke, owner of Webmaster World: He is an expert and started before the internet became popular.
26 steps to 15k a Day
Copyright, WebmasterWorld Inc. & Orielly Publishing
The following is part of the Orielly Google Hacks Series of Books
By Brett Tabke, Feb 2, 2002
Updated Feb 2, 2005
Originally posted as Successful Site in 12 months with Google Alone
The following will build a successful site in 1 years time via Google alone. It can be done faster if you are a real go getter, or everyones favorite: a self starter.
A) Prep Work:
Prep work and begin building content. Yep, long before the domain name is settled on, start putting together notes to build at least a 100 page site. That’s just for openers. That’s 100 pages of "real content", as opposed to link pages, resource pages, about/copyright/tos…etc fluff pages.
B) Domain name:
Easily brandable. You want "google.com" and not "mykeyword.com". Keyword domains are out – branding and name recognition are in – big time in. The value of keywords in a domain name have never been less to se’s. Learn the lesson of "goto.com" becomes "Overture.com" and why they did it. It’s one of the powerful gut check calls I’ve ever seen on the internet. That took resolve and nerve to blow away several years of branding. (that’s a whole ‘nuther article, but learn the lesson as it applies to all of us).
C) Site Design:
The simpler the better. Rule of thumb: text content should out weight the html content. The pages should validate and be usable in everything from Lynx to leading edge browsers. eg: keep it close to html 3.2 if you can. Spiders are not to the point they really like eating html 4.0 and the mess that it can bring. Stay away from heavy: flash, dom, java, java script. Go external with scripting languages if you must have them – there is little reason to have them that I can see – they will rarely help a site and stand to hurt it greatly due to many factors most people don’t appreciate (search engines distaste for js is just one of them).
Arrange the site in a logical manner with directory names hitting the top keywords you wish to hit.
You can also go the other route and just throw everything in root (this is rather controversial, but it’s been producing good long term results across many engines).
Don’t clutter and don’t spam your site with frivolous links like "best viewed" or other counter like junk. Keep it clean and professional to the best of your ability.
Learn the lesson of Google itself – simple is retro cool – simple is what surfers want.
Speed isn’t everything, it’s almost the only thing. Your site should respond almost instantly to a request. If you get into even 3-4 seconds delay until "something happens" in the browser, you are in long term trouble. That 3-4 seconds response time may vary for site destined to live in other countries than your native one. The site should respond locally within 3-4 seconds (max) to any request. Longer than that, and you’ll lose 10% of your audience for every second. That 10% could be the difference between success and not.
D) Page Size:
The smaller the better. Keep it under 15k if you can. The smaller the better. Keep it under 12k if you can. The smaller the better. Keep it under 10k if you can – I trust you are getting the idea here. Over 5k and under 10k. Ya – that bites – it’s tough to do, but it works. It works for search engines, and it works for surfers. Although no one knows for sure, and the data is sketchy, it is estimated that 50% (circa jan 2005) of your surfers will be at 56k or even less. This figure will increase dramatically if you target countries outside the US.
E) Content:
Build one page of content and put online per day at 200-500 words. If you aren’t sure what you need for content, start with the Overture keyword suggestor and find the core set of keywords for your topic area. Those are your subject starters.
F) Density, position, yada, yada, yada…
Simple, old fashioned, seo from the ground up.
Use the keyword once in title, once in description tag, once in a heading, once in the url, once in bold, once in italic, once high on the page, and hit the density between 5 and 20% (don’t fret about it). Use good sentences and speel check it Wink Spell checking is becoming important as se’s are moving to auto correction during searches. There is no longer a reason to look like you can’t spell (unless you really are phonetically challenged).
G) Outbound Links:
From every page, link to one or two high ranking sites under that particular keyword. Use your keyword in the link text (this is ultra important for the future).
H) Cross links:
<1>(cross links are links WITHIN the same site)
Link to on topic quality content across your site. If a page is about food, then make sure it links it to the apples and veggies page. Specifically with Google, on topic cross linking is very important for sharing your pr value across your site. You do NOT want an "all star" page that out performs the rest of your site. You want 50 pages that produce 1 referral each a day and do NOT want 1 page that produces 50 referrals a day. If you do find one page that drastically out produces the rest of the site with Google, you need to off load some of that pr value to other pages by cross linking heavily. It’s the old share the wealth thing.
I) Put it Online:
Don’t go with virtual hosting – go with a stand alone IP.
Make sure the site is "crawlable" by a spider. All pages should be linked to more than one other page on your site, and not more than 2 levels deep from root. Link the topic vertically as much as possible back to root. A menu that is present on every page should link to your sites main "topic index" pages (the doorways and logical navigation system down into real content).
Don’t put it online before you have a quality site to put online. It’s worse to put a "nothing" site online, than no site at all. You want it flushed out from the start.
Go for a listing in the ODP. If you have the budget, then submit to Looksmart and Yahoo. If you don’t have the budget, then try for a freebie on Yahoo (don’t hold your breath).
J) Submit:
Submit the root to: Google, Fast, Altavista, WiseNut, (write Teoma), DirectHit, and Hotbot. Now comes the hard part – forget about submissions for the next six months. That’s right – submit and forget.
K) Logging and Tracking:
Get a quality logger/tracker that can do justice to inbound referrals based on log files (don’t use a lame graphic counter – you need the real deal). If your host doesn’t support referrers, then back up and get a new host. You can’t run a modern site without full referrals available 24×7x365 in real time.
L) Spiderlings:
Watch for spiders from se’s. Make sure those that are crawling the full site, can do so easily. If not, double check your linking system (use standard hrefs) to make sure the spider found it’s way throughout the site. Don’t fret if it takes two spiderings to get your whole site done by Google or Fast. Other se’s are pot luck and doubtful that you will be added at all if not within 6 months.
M) Topic directories:
Almost every keyword sector has an authority hub on it’s topic. Go submit within the guidelines.
N) Links:
Look around your keyword sector in Googles version of the ODP. (this is best done AFTER getting an odp listing – or two). Find sites that have links pages or freely exchange links. Simply request a swap. Put a page of on topic, in context links up your self as a collection spot.
Don’t freak if you can’t get people to swap links – move on. Try to swap links with one fresh site a day. A simple personal email is enough. Stay low key about it and don’t worry if site Z won’t link with you – they will – eventually they will.
O) Content:
One page of quality content per day. Timely, topical articles are always the best. Try to stay away from to much "bloggin" type personal stuff and look more for "article" topics that a general audience will like. Hone your writing skills and read up on the right style of "web speak" that tends to work with the fast and furious web crowd.
Lots of text breaks – short sentences – lots of dashes – something that reads quickly.
Most web users don’t actually read, they scan. This is why it is so important to keep low key pages today. People see a huge overblown page by random, and a portion of them will hit the back button before trying to decipher it. They’ve got better things to do that waste 15 seconds (a stretch) at understanding your whiz bang flash menu system. Because some big support site can run flashed out motorhead pages, that is no indication that you can. You don’t have the pull factor they do.
Use headers, and bold standout text liberally on your pages as logical separators. I call them scanner stoppers where the eye will logically come to rest on the page.
P) Gimmicks:
Stay far away from any "fades of the day" or anything that appears spammy, unethical, or tricky. Plant yourself firmly on the high ground in the middle of the road.
Q) Link backs:
When YOU receive requests for links, check the site out before linking back with them. Check them through Google and their pr value. Look for directory listings. Don’t link back to junk just because they asked. Make sure it is a site similar to yours and on topic.
R) Rounding out the offerings:
Use options such as Email-a-friend, forums, and mailing lists to round out your sites offerings. Hit the top forums in your market and read, read, read until your eyes hurt you read so much.
Stay away from "affiliate fades" that insert content on to your site.
S) Beware of Flyer and Brochure Syndrome:
If you have an ecom site or online version of bricks and mortar, be careful not to turn your site into a brochure. These don’t work at all. Think about what people want. They aren’t coming to your site to view "your content", they are coming to your site looking for "their content". Talk as little about your products and yourself as possible in articles (raise eyebrows…yes, I know).
T) Build one page of content per day:
Head back to the Overture suggestion tool to get ideas for fresh pages.
U) Study those logs:
After 30-60 days you will start to see a few referrals from places you’ve gotten listed. Look for the keywords people are using. See any bizarre combinations? Why are people using those to find your site? If there is something you have over looked, then build a page around that topic. Retro engineer your site to feed the search engine what it wants.
If your site is about "oranges", but your referrals are all about "orange citrus fruit", then you can get busy building articles around "citrus" and "fruit" instead of the generic "oranges".
The search engines will tell you exactly what they want to be fed – listen closely, there is gold in referral logs, it’s just a matter of panning for it.
V) Timely Topics:
Nothing breeds success like success. Stay abreast of developments in your keyword sector. If big site "Z" is coming out with product "A" at the end of the year, then build a page and have it ready in October so that search engines get it by December. eg: go look at all the Xbox and XP sites in Google right now – those are sites that were on the ball last summer.
W) Friends and Family:
Networking is critical to the success of a site. This is where all that time you spend in forums will pay off. pssst: Here’s the catch-22 about forums: lurking is almost useless. The value of a forum is in the interaction with your fellow colleagues and cohorts. You learn long term by the interaction – not by just reading.
Networking will pay off in link backs, tips, email exchanges, and in general put you "in the loop" of your keyword sector.
Take Giacomos first post in the other thread mentioned above – he could have lurked, read, made his judgements, learned, and went off to write up his thesis. However, the step forward and the interaction has probably taught him far more about what he is concerned with than if you would have read the forums front to back. In the process he met some people that may in turn be useful resources in the future.
X) Notes, Notes, Notes:
If you build one page per day, you will find that brain storm like inspiration will hit you in the head at some magic point. Whether it is in the shower (dry off first), driving down the road (please pull over), or just parked at your desk, write it down! 10 minutes of work later, you will have forgotten all about that great idea you just had. Write it down, and get detailed about what you are thinking. When the inspirational juices are no longer flowing, come back to those content ideas. It sounds simple, but it’s a life saver when the ideas stop coming.
Y) Submission check at six months:
Walk back through your submissions and see if you got listed in all the search engines you submitted to after six months. If not, then resubmit and forget again. Try those freebie directories again too.
Z) Build one page of quality content per day:
Starting to see a theme here? Google loves content, lots of quality content. Broad based over a wide range of keywords. At the end of a years time, you should have around 400 pages of content. That will get you good placement under a wide range of keywords, generate recip links, and overall position your site to stand on it’s own two feet.
Do those 26 things, and I guarantee you that in ones years time you will call your site a success. It will be drawing between 500 and 2000 referrals a day from search engines. If you build a good site with an average of 4 to 5 pages per user, you should be in the 10-15k page views per day range in one years time. What you do with that traffic is up to you, but that is more than enough to "do something" with.
Most people don’t want to work this hard – they would rather go the Get Rich Quick route and waste their time and money with scam artists.
Kindest Personal Regards,
Walt Brown
Site Build It Certified Webmaster
http://results.sitesell.com/waltera1.html
capecod1@capecod-beaches.com
References :
seriously, this blog is epic . I think im gonna stick around and read about 9 of your posts. Peace out
Have you ever considered installing the wp-cache plugin ? It will make your site load a lot faster. You have a good blog here…keep up the good work.
Thank you for your help!,very interesting post.
I keep coming back to your site, because it is that good. Actually some hidden nuggets here. However, cannot understand why you have comments closed on some of the pages. Isn’t that what a blog is all about? Thanks
Our experience has been that comments are a good thing, but frequently abused. We were flooded with comments from wannabe SEO types that just wanted a link back to their site and posted useless or juvenile comments. We’re going to turn comments back on, but require them to be approved before publishing. Thank you very much for your input.
Thank you for that excellent tip. WP-Cache is now installed.
Thank you very much for your kind comment. We hope the site is an excellent resource for everyone.
Thank you for the obviously well researched post. I think you have definitely highlighted the difference between traditional Web sites and blogs for traffic and search engine positioning.
For one thing, I have never submitted any of my sites to a search engine, and we have several Page 1 Google rankings for our various Internet businesses. The PING function built into a blog notifies all sorts of places, including search engines, that you have just added fresh content. The All In One SEO plugin for WordPress is a really incredibly helpful piece of software as well.
Adding new content daily to a traditional Web site is way beyond the ability of the average business. It becomes expensive when you have to rely on a Webmaster to do that, so most do not update their sites very often. There are lots of tools that will allow you to update your blog, plus your Twitter and FaceBook accounts with a single posting. Posterous.com is one excellent tool in that area.
I was a Web site developer for many years, so I’m very familiar with the grinding work involved in getting and keeping search engine ranking with a traditional Web site. Like most HTML True Believers, I considered Blogger and Wordpress the province of script kiddies that were just playing around and not serious people. Fortunately, I’m capable of learning new things. Now I’m a WordPress True Believer.
Hello just stumbled your blog and i thank you for your article it was informative. I am curious about link building for my website too. Have you used the scrapebox.com program? If so is it good? If not then what is the best program? Thank you.
i very love all your posting taste, very exciting.
don’t quit and keep creating considering the fact that it just simply very well worth to look through it,
impatient to see alot more of your current article content, have a pleasant day!
Greetings! I want to say gracias for an interesting website about a something I have had an interest in for many years now. I have been lurking and reading the posts avidly and just wanted to express my thanks for providing me with some very good posts. I anticipate more, and taking a more active part in the conversations on your site.
Dear Michael,
Did you not have some affiliate SEO products on the site? I remember bookmarking to come back, but now do not see the links in the sidebar or any tabs.
I think you had a tab for it at the top, too.
Thanks
@ Michael-
“W3 Total Cache” is also supposed to be a good Wordpress plugin.
Hi,
No, I haven’t used Scrapebox, but I’ll give you a caveat. Google likes things that look like they grow naturally. If you have no incoming links today,for example, and 500 incoming links tomorrow, Google is probably going to ignore them because that’s not how most sites build links. If you’re adding 100 articles per day to your blog, Google is going to get suspicious.
So, if you use services like these, don’t run them full blast. Dribble you’re results in so that it looks like it’s being done by hand.
I have found that article marketing is an excellent way to develop backlinks.
Michael,
I see the wp-cache plugin is mentioned above. With google now using loading speed in its algorithm, that’s a great plugin. Another one is chennai central, in case you haven’t heard of it.
You have a great blog. Thanks.
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